Our Trash Free Vision.

By 2030, we hope that:

All who experience trails and wild places feel a sense of belonging and care for them; there are days when we ride, run and roam without encountering single-use pollution.

Our values are at the heart of what we do.

As individuals our values are a fundamental part of us: in essence, they define us. They represent what matters to us, how we behave, what we hold close. They are our moral compass when faced with difficult decisions. While the world revolves around us, they are what we measure ourselves by.

For all the reasons that values are important to us as individuals, they are important to us as an organisation. They are the same guiding principles and they actively influence how an organisation behaves, from big ‘strategic’ decisions to the day-to-day stuff.

At their heart, and ours, these values are a product of collaboration between TFT HQ, The A-TEAM and The TrashMob since day one. Each and every rider, runner and roamer amongst us should identify with them, and feel comfortable and confident enough to share with their trail communities.

We Are Riders, Runners, and Roamers. Everyone is Welcome(d).

The outdoors in the UK isn’t always an inclusive place. Society in general isn’t always an inclusive place. Trash Free Trails is and always will be.

We Are Always Positive And Solution Focused; We Will Never Use Blame, Shame, Guilt Or Aggression As A Tactic.

Trash is an emotive subject. We are passionate about what we do. It’s natural to feel anger towards those who spoil our wild places. We want to change behaviours, though. Labelling people as litter louts or demonising them does not change behaviour, even if it makes us feel a bit better for a little while. We would rather focus our efforts on positive action: at an individual and community level.

We Believe That No Single Thing Is ‘Responsible’ For The Litter Issue. It Is A Symptom Of Hugely Complex, Interconnected Systems.

So what IS the answer then? There is no one answer. The reason person A thinks it’s okay to leave a dog poo bag at the side of the path is different to the reason person B lobs a Lucozade bottle into the hedge. We need to tackle every aspect of the litter issue from education to working with the corporations who make the fizzy drinks who’s bottles end up on the trail. And, of course, doing our individual bit to remove trash from our own trails.

Like what you see?

Well it's great to have you on-board! Having a shared vision to work towards, together, is something we constantly strive for. Fancy showing these values in action? Have a look at our DIO Toolkit to embed them into your next trail clean!

Don't like what you see?

That's also okay! We'd love for you to tell us why - our values are a product of collaboration, we believe we can only grow stronger by working together and are always open to feedback.

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Our Trash Free Vision.

We Are Riders, Runners, and Roamers. Everyone is Welcome(d).

We Respect Our Volunteers Above All Else. The Fact That They Have Chosen To Donate Their Time And Talent To Our Cause Is A Huge Honour And Responsibility.

We Are Nature Connectors And Spark Makers.

We Are Always Positive And Solution Focused; We Will Never Use Blame, Shame, Guilt Or Aggression As A Tactic.

We Believe That No Single Thing Is ‘Responsible’ For The Litter Issue. It Is A Symptom Of Hugely Complex, Interconnected Systems.

We Celebrate Every Single Volunteer Act, However ‘Big’ Or ‘Small’ It Makes An Incredible Difference.

We Commit To Leaving A Positive Trace Each Time We Visit Our Trails And Wild Places.

We Encourage And Empower People To DIO (Do It Ourselves!)